Radio Mirchi, Mashq Records collaborate to launch track ‘Gov Kya Malala Yaaras’

Srinagar: In an exciting partnership between Radio Mirchi 98.3 FM and Mashq Records, the airwaves are buzzing with the captivating melodies of ‘Gov Kya Malala Yaaras,’ a soulful song by the incredibly talented Ayaan Sajad. This collaboration not only marks the union of a renowned music label and a popular radio station but also signifies the burgeoning music scene in the picturesque region of Kashmir.

Mashq Records, a Kashmir-based music label, is dedicated to nurturing and promoting local talent. It is consistently aimed to bring the hidden musical treasures of the valley to the forefront. ‘Gov Kya Malala Yaaras’ is another step in that direction as it showcases the brilliance of Ayaan Sajad, a promising young artist on their roster.

Ayaan Sajad’s melodious voice and evocative lyrics in ‘Gov Kya Malala Yaaras’ have been garnering praise and admiration from music enthusiasts and connoisseurs alike. His ability to weave a rich tapestry of emotions with his music has struck a chord with listeners across demographics.

Mashq Records is thrilled to have partnered with Radio Mirchi 98.3 FM for the radio launch of ‘Gov Kya Malala Yaaras.’ This collaboration will undoubtedly enhance the reach of Ayaan Sajad’s music and bring it to a wider audience. Radio Mirchi, known for its commitment to promoting local talent and supporting the music industry, is the ideal platform for the song’s release.

Rj Umar Nisar, the mentor and guiding force behind Mashq Records, is dedicated to fostering emerging talent from the Kashmir valley. Under his expert guidance, Mashq Records aspires to bring forth more artists with incredible potential, continuing to enrich the music landscape of the region.

“Through Mashq Records, our unwavering mission is to establish a dynamic platform that serves as a nurturing ground for budding artists, enabling them to embark on a transformative journey towards realizing their full creative potential within the ever-evolving realm of music. We are committed to fostering and supporting emerging talent, empowering them to radiate their brilliance on the global stage, while ensuring that their unique voices and artistic visions are heard and celebrated. At Mashq Records, we firmly believe that each aspiring artist possesses a distinct narrative, and it is our privilege and responsibility to amplify their stories and melodies, allowing them to shine brightly and resonate with audiences worldwide.” – Director Rj Umar Nisar

The song ‘Gov Kya Malala Yaaras’ has already started gaining popularity on Radio Mirchi 98.3 FM, and listeners can look forward to hearing it regularly on their favourite radio station. Mashq Records is excited about the journey ahead and the opportunity to showcase the unique musical expressions of Kashmiri artists to a broader audience.